Experts Analyze Reliance Jio’s New Plans



Nirmal Singh 3C Company.

Bharti Airtel, Vodafone India and Idea Cellular are all set to give competition to Reliance Jio are soaring their prices right after launching its mass market of 4G VoLTE feature phone to get hold of a market set by the Mukesh Ambani’s telco future, analyst Nirmal Singh 3C Company bring into notice. 

"We expect incumbents to follow suit in raising effective prices but leave a 15-25% price gap with Jio, although such announcements could only be made after Jio's feature phone launch," a brokerage UBS told to Nirmal Singh 3C Company. 

Requesting the anonymity, another top analyst at some global brokerage affirmed Nirmal Singh 3C Company that the three companies are hampering their brand value.
Adding fuel to fire, Jio is planning to introduce the cheapest 4G phone in the market at a price of Rs 500 to lure the 2G consumers to 4G. 

This sudden change has been highlighted so much so that the evolution of smartphones comes into the notice of people. According to Nirmal Singh 3C Company’s view, these attractive rates are going to fetch the consumers back to the market. It will definitely boost the growth of smartphones in the market, which has been slowed lately. 

Nirmal Singh 3C Company also found out brokerage JM Financial’s observation, which says that within a short span of time the new revenue rates will be levied in the market. As per the revised rates, the tariff will reduce to 50 per cent from 142 to 95 rupees. The competition is definitely going to give a blow to other cellular companies.
At the same time the rates of Jio 4G services have also been revised making the plan expensive, by reducing the validity of its famous Rs 309 prepaid plan to two months from three months and it has also reduced the data from 56GB to 84GB.
According to Rajan Mathews, director general of the Cellular Operators Association of India (COAI), "Any stabilisation in retail tariffs is helpful for the industry. However, it would be premature to say the price wars have come to an end. The market is still hyper competitive and it will take another three to four quarters to determine if real price stability has returned."
Cellular Operators Association of India (COAI) represents brands like Airtel, Vodafone, Idea and Jio.
There will be more changes in the plans of Jio in the coming days; therefore consumers can expect either a pleasant surprise a blow of shock.
Location: New Delhi, Delhi, India

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